McDonald’s overseas advertisements
Go to YouTube and do some searches on “McDonald’s
overseas advertisements” or similar searches and find an example of a
funny advertisement that McDonald’s has done overseas. You may also find some
videos of menu items that you can find at an overseas McDonald’s, or some
McDonald’s advertisements in the country (Columbia) that you are studying.
Choose a video or two that you think is the funniest or most
interesting. Then explain the advertisement in the context of why you think
McDonald’s has chosen a strategy of product and advertising adaptation and how
effective do you think the foreign advertisements that you’ve seen have been.
