Global Stretegic MGMT
Research UPS.
What is your impression of the operation of UPS?
Conduct a SWOT Analysis of UPS in an MS Word table.
Define competitive advantage and competitive strategy.
Does UPS have a competitive advantage and/or a competitive
strategy? Justify your answer.
Choose one UPS product (http://www.ups.com/search/navigate).
Describe the components of this product value chain.
What strategic alternatives are open to UPS? Explain and
justify your answer.
535 words plus references
